Top 9 Benefits of Digital Transformation in Tourism Related Corporate Training

Updated: May 17

In the corporate world, with digital transformation, online learning tools have been improved each day in terms of benefits compared to traditional classroom training. The education world of the future is rapidly reshaping.


Today, e-learning takes over the entire education sector. Learning software development was lucky to be one of a few industries that benefited from the events of 2020. The market was 56 Billion Dollars in 2015 and it is expected to exceed 370 Billion Dollars in 2025.


In multiple sectors today, business development and digital learning work in tandem. Tourism is an exception, and it is time this changed. So what are the benefits of e-learning that transform education from physical to digital? Why should travel corporations prefer e-learning?


1. Easy and Flexible Access

The most widely known advantage of e-learning is that it provides a very comfortable and flexible access opportunity for learners. Training content can be accessed at any time, from a laptop, a desktop computer or a mobile device.


In this way, busy tourism people can get online content wherever and whenever they want. Training does not have to stick to any person's calendar, everyone can complete the training and requirements within the time that suits the personal time frame.


2. Cost-Effectiveness

Digital training has a more affordable cost structure than traditional classroom training. With the help of online education, food, venue and educational expenses are eliminated.


In addition to this, thanks to the minimum time used by employees in this process and more time to spend on their trainings, the hidden expenditures are eliminated.


Moreover, e-learning can offer new skills such as travel skills, business skills and personal skills that need to be presented to an extended team, more economically. Why would you prefer to take the risk for the “trainee-on-the-job” old-school ways?


Of course, it may not be possible to present every training completely digitally. Destination learning for example; nothing can be compared with a real trip to the destinations. However, an engaging learning journey designed with digital content will save money by reducing classroom training and other costs.


3. Supports Different Learning Styles

People do not learn in the same way. While some people can learn by taking notes or reading, others prefer using animations and games, videos, or experiments. If you like to find out your learning style, we suggest a look at our article; Exploring Ourselves as Learners.


The best advantage of e-learning in this area is that it can contain different types of content, so that content can be developed under different learning styles. Videos, documents, audio recordings, games and many other types of content are supported by e-learning platforms.


In addition to all these, evaluations, quizzes, tasks, engaging learning journeys can be designed, no matter if you need any travel skill or personal skill for your organization.


4. Measurable Results and Reporting

In learning management systems (LMS) the rate of learning and recall of training can be easily measured, competence assessments of employees can be made and all these can be reported on digital platforms. In this way, you can measure the return on investment (ROI) of the training.


People can instantly receive feedback from the system according to their training processes and have the opportunity to see their levels with mini-exams and assessment questionnaires. Thanks to these measurements, people can see that their knowledge is insufficient in some areas, then strengthen themselves in that field and increase the influence of education.


This can be the smartest way for the recovery in tourism companies; cost-effective efficiency boost.


5. Interactive Courses and Gamification

One of the most crucial training problems is that people struggle to get their attention during the training process, which is why sometimes the training is inefficient. However, the reality of the adults have to listen to an exact thing in a classroom for extended periods also makes it unpleasant. Gamification is a joyful mechanism in online learning management to engage with members to inspire, collaborate, share, support and interact. Interactive training content, as the name suggests, requires interaction between the trainer and the learner. But today, as online training is on the rise, the interaction now has to be between the course module and the learner.


Creating interactive training content ensures that the learners are engaged in the training program. This model makes the learner take certain actions to proceed with the training. Online training lacks that element of face-to-face communication. So instead of an instructor asking questions, there are quizzes and tests in course modules to keep the learning process engaging with interactive training content.


6. Social Learning and Expert Support

Although people take online courses alone, they can use the social learning opportunities offered by learning management systems in order to solve the question marks in their minds. In this way, people can interact with other people who receive training and participate in social learning experiences.


In addition, people who are trained in subjects with the necessity of expert support can reach the instructors in social learning areas, ask them questions, and thus receive one-to-one support from them on subjects with the necessity of expert support. In the tourism world, this benefit creates more business opportunities.


7. Processes and Standardization

You might have teams, offices, and teammates working remotely, scattered around different places of the world. At this point, unfortunately, it is not possible to offer everyone the same education with the same experience. E-learning comes into play here, helping you standardize people's learning experiences and access, just in the same SOP ways.


With the use of the learning management systems, you can present the same content to people all over the world in the same scope, and you spread knowledge and education democratically.


8. Speed

In today's business life, staying alive, adapting to change and not falling behind in the competition requires a constant high speed. With digital learning, you can present the knowledge and skills required for your organization to all your employees, dealers and business partners at high speed.


9. Optimum Operational Workload

On top of our operational work in human resources management, we also deal with physical documents and manual excel files in traditional training. In e-learning, everything can happen from a single point, and reports present to you with all their details.


Therefore, the learning process can offer an experience with maximum efficiency, and all data can be easily mastered on digital platforms without paper, pen and file.


How Will You Transform Your Travel Organization to Digital?

Digitalization in tourism education is a critical necessity for building suitable institutions in the 21st century, in more dynamic and more measurable business management.


Starting with the right learning management system and the right business partner is the most critical and top priority step for digital transformation in travel trade education.


If you have questions about the capacities of learning systems, ask an expert to be amazed by the solution options.